Art Direction for YG Marley
Art Direction, Typography & Design for YG Marley’s “Praise Jah in the Moonlight” Live Saudi Arabia Performance to Digital across streaming platforms
(Concept)
Translate the energy and cultural significance of YG Marley’s Praise Jah in the Moonlight — Live in Saudi Arabia into a visual identity that felt distinct to the performance while remaining connected to his evolving artistic world. Commissioned by Ms. Lauryn Hill, the direction combined custom typography with original visual treatments to give the live release its own recognizable identity.
(Experience)
Directly worked with Ms. Lauryn Hill throughout the creative process, translating her vision and feedback into the final visual direction for YG Marley’s live release. Designed the official cover artwork and custom typography, refining the work through direct creative collaboration and optimizing the final assets for distribution across major streaming platforms.
(Skills)
Cover Art Design
Artist Branding
Visual Direction
